Cookie Policy – Sports Express

Last Updated: [03/12/2025]

This Cookie Policy explains how Sports Express uses cookies and similar tracking technologies to enhance your browsing experience, analyze website performance, and deliver personalized content and advertisements.

By continuing to use our website, you agree to our use of cookies as described below.

1. What Are Cookies?

Cookies are small text files placed on your device (computer, tablet, mobile) when you visit a website.
They help websites function properly and improve user experience by remembering preferences and tracking activity.

Cookies may be:

  • Session Cookies – deleted when you close your browser
  • Persistent Cookies – stored until they expire or are deleted
  • First-Party Cookies – set by our website
  • Third-Party Cookies – set by advertisers, analytics, or other services

2. How We Use Cookies

Sports Express uses cookies for several purposes:

2.1. Essential Cookies

These are required for the website to operate properly.
They help with:

  • Page navigation
  • Accessing secure areas
  • Loading basic content

Without them, parts of the site may not work.

2.2. Performance & Analytics Cookies

These cookies help us understand:

  • How visitors use the website
  • Which pages are popular
  • How long users stay
  • Where users come from

We use tools like Google Analytics to analyze website traffic and improve content.

2.3. Functional Cookies

These cookies remember:

  • Your preferences
  • Your selected language (English / Bangla)
  • Login information (if applicable)

They help personalize your experience.

2.4. Advertising & Targeting Cookies

We use third-party ad networks such as Google AdSense to show ads.

These cookies:

  • Show ads based on your interests
  • Limit how many times you see an ad
  • Measure ad performance
  • Track clicks and impressions

Google and other ad partners may collect device data to deliver personalized ads.

3. Third-Party Cookies

Third-party services may place their own cookies on Sports Express, including:

  • Google AdSense
  • Google Analytics
  • Social media platforms (Facebook, Instagram, YouTube)
  • Affiliate marketing partners
  • Embedded content providers (e.g., YouTube videos)

We do not control third-party cookies.
Please refer to their privacy policies for more details.

4. Managing and Disabling Cookies

You have the right to accept or reject cookies.

4.1. Browser Settings

You can disable cookies through your browser:

  • Chrome
  • Firefox
  • Safari
  • Microsoft Edge
  • Opera

Disabling cookies may limit website functionality.

4.2. Opt-Out of Google Ads Personalization

You can opt-out here:
https://www.google.com/settings/ads

4.3. Opt-Out of Analytics Tracking

You can install the Google Analytics Opt-Out Add-On:
https://tools.google.com/dlpage/gaoptout/

5. Updates to This Cookie Policy

We may update this policy occasionally to reflect:

  • Changes in law
  • Changes in our services
  • New technologies

The revised version will have a new “Last Updated” date.

6. Contact Us

If you have any questions about this Cookie Policy, contact us at:

📧 your-email@example.com
🌐 Sports Express